Recently, a studio product photography project I shot for Hydro Flask in Oregon was covered by Photoserve.com, a member of the Photo+ Group and the Photo District News family. While my photography jobs cover a wide gamut of subjects these days, it was product photography that gave me a really strong foundation of light and composition to grow from.
At the Art Center College of Design, I focused on product photography, and when I left school I started my career as a product photographer in New York City. Over the years I have had to diversify my portfolio and have enjoyed shooting everything from industrial and architecture to lifestyle and dog photography. It’s always nice to get back in the studio though, and let my technical and lighting skills go to work.
Below is the article from PhotoServe.
STEVE TAGUE CHANGES THE GAME WITH HYDRO FLASK PRODUCT SHOTS
I have been shooting product photography for Hydro Flask for the past few years. For the most part, everything has been shot clean and consistently lit with the same angles on a white background. Recently though, Eric Molletta, the senior creative services manager, along with marketing project specialist Taylor Bacci came up with a plan to break away from the same photos we have been shooting. That’s how the “Hero Tech” photo shoot was born. Art director/graphic designer Alice Drobna and my crew shot their product line highlighting various features using close-ups, light and shallow depth of field to focus on the special features, like a pure pour opening, honeycomb insulation and proprietary powder coat.
The results will be seen on their website, www.hydroflask.com along with other various collateral. There may be more colors to follow.